The most important factors that would propel and sustain the interventions for transition from conventional to commercial dairying are: agencies to devise and frame/legislate the policy for commercialization of milk with the intention that the producer/farmer reaps an optimum benefit the consumer gets better than what he pays for and the sensitive ecosystem maintains its ambience and natural endowment by advocating optimal use of natural resources for consistent production, while desisting overuse of natural resources to increase short-term production which is unfortunately the current practice among the farmers, especially the organized ones. This creates a compelling scenario for all the stakeholders, be it developmental departments, agricultural universities and/or Govt.

It is in the context of this extant scenario that a roadmap is to be envisaged for commercialization of this vital animal product so that it reaches, in ample quantity and safe quality, to the end consumer and the producer, at the same time harnesses the profit that is due to him/her. The UT of J&K is replete with the similar where quite often milk gets wasted/destroyed in source areas (rural valley), while the sink areas (urban valley) remain in continuous want of quality milk and probably never attain it. The scenario has not been different in our country where the production and final availability of milk shows no linear correlation, leading to wastage of the product in one area and shortage, sometimes acute, in the other. Livestock products, especially milk needs a special mention here considering its short shelf-life and consistent need/demand and limitations of production in the rural and country side. In the current global scenario, development of commercialization methodologies assumes the significance synonymous with survival-survival of both the producers as well as the consumers, leading finally to indiscriminate market expansion and exploitation (by the thriving middlemen) which adversely affected both the parties, thus again challenging the human intelligence and forbearance to devise a holistic win-win strategy for both the producers and consumers as well as the service class. This necessitated the development of special facilities and arena for transportation-from regulation-to- relegation, leading to development of commercialization of animals and plants as well as their products.

The natural presence of livestock as well as plants in their original tracts and dissemination by humane agency resulted, in due course of time, in development of the source and sink areas.

Animals and plants kept on evolving, in their natural tracts and humans continued their consumption not only in their natural habitats but even continents away, thereby helping in their dispersal and colonization of the globe. The association with agriculture and livestock remained such a close-knit that humans, while progressing from their nomadic life to post-industrial era, have retained the critical reliance on agriculture and animals for food, nutritional and livelihood security. Being at the mercy of Holy trinity of climate, food plants and animals for sustenance and thriving, humans, since the advent of their intellect, have evolved a holy grail of symbiotic association for mutual co-existence wherein humans ultimately domesticated livestock, cultured agri-production (agriculture) and worshipped nature and the factors which defined the climate vis-à-vis sun, rain, water, wind, moon, etc.

Nomadic ambience